As a blogger you might have done a lots of research, dedicated lots of your time to craft a very good blog post.
But are you keeping the same efforts to promote it?
Pinterest is a very good platform to start promoting your blog which can bring you decent traffic.
Here are some of the best ways through which you can make use of Pinterest.
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Create a Board For Your Own Blog
Have a board created in Pinterest where you post only blogs related to your website. You can name this blog as your website blog name.
For example, if your blog name is “Krish’s Blog” which which writes mainly on Food Recipes, then you can name your board as “ Krish’s Blog on Food recipes”.
This can be very helpful for your followers to differentiate your blogs from the others which you pin in your Pinterest account.
For each blog you pin in your own blog board, make sure you are writing proper description, adding relevant hashtags, adding relevant image and giving the blog link.
2. Use Good Visual Images
Pinterest is all about images. Having a great visual image can entice pinners to click on the link of your blog post.
Don’t be scared on how to create good images on Pinterest.
Free tools like Canva can really help you out with this. Canva provides lots of Free templates specifically related to Pinterest.
3. Engage With Your Followers
This is something you should not only do in Pinterest, this should be applied in all other social platforms – engage with your followers.
People will like engaging with them, where in return they will start engaging with you.
Here are some of the tips which can help you to engage with your followers:
- If you like a pin from your followers, then repin, like and comment on it.
- Repin the content from top influencers of your industry which can help increase your followers count
- Engage with followers on daily basis. Do not engage for 1 day and take a break of 1 Month.
4. Make Your Blog Post Pins Easy to Find
Search Engines generally crawl and index your Pinterest posts, if you can allow them to do so.
So make sure you are going to your “Search Privacy” setting and allowing search engines to crawl your pins.
Also write proper description and use hashtags for each blog post you are pinning.
5. Pin At The Right Time
There are hundreds of pins shown on Pinterest every Hour.
So find the right time to pin. The right time is the time when your targeted audience are active in Pinterest.
6. Do Not Over Promote
Do not over-pin your material. This is not a good strategy in Pinterest and is also against the policy of it.
Follow Pareto’s rule while performing your activity in Pinterest. Share 80% of the others content and 20% of yours.
7. Make Use of Pinterest Group Boards
Pinterest group boards is one of the best way which can help get more traffic to your blog.
Pinterest group board is a community board where other pinners can join and pin their content.
This can initially help increasing your follower base.
Group boards will have peoples icon at the top right side.
You can make use of PinGroupie to find out boards related to your keywords.
Conclusion
Pinterest is one of the fastest growing social network. If your blog has really good images, then you can make use of this platform to drive decent traffic.
I hope some of the ways discussed above can help you in starting your activity in Pinterest.
Please feel free to comment below.
Happy Learning 🙂
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How To Get More Likes On Facebook Posts
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Awesome Tips for a Successful Social Media Marketing
